DASIĘ

DASIĘ – Turning Bureaucratic Complexity into Calculators People Actually Want to Use

UX/UI Designer & Visual Design Lead

  • UX/UI Design
  • Web Design
  • Interactive Calculators
  • Mobile-First
  • Content Design
Tools

Figma · Adobe Illustrator · Adobe Photoshop

The Problem

PFRON regulations are notoriously hard to understand — and that was exactly the barrier DASIĘ needed to remove.

Many entrepreneurs couldn't figure out how to calculate their PFRON contributions or estimate potential co-funding. Complex tables and legal formulas created a real entry barrier, risking that users would simply give up before even considering the services. The brand also faced a trust challenge — it needed to be perceived as a professional yet approachable business partner, not another bureaucratic wall.

Two distinct audiences complicated things further:

  • HR & finance departments in larger companies — need precision, compliance details, and clear cost projections
  • SME owners and self-employed — need simple tools and plain-language answers, fast

The Solution

I designed the full DASIĘ website around one principle: get the user from confusion to clarity in the fewest steps possible.

Clear service presentation — clean layout, readable service sections, consistent visual identity that communicates expertise without intimidation.

Two online calculators as the centrepiece:

  • PFRON Contribution Calculator — simple module showing current costs and potential savings, designed so business owners can see their numbers at a glance
  • PFRON Co-funding Calculator — estimates available support for employers hiring people with disabilities, structured as a step-by-step guided form

Both calculators use intuitive, step-by-step form patterns — no legal jargon, no overwhelming tables. Each step explains what's being asked and why.

Mobile-first design — the entire site and both calculators are optimized for mobile devices, because business decisions don't wait for a desk.

Visual communication — graphics and visual elements support the expert messaging but stay warm and approachable in tone. Professional, but human.

Process & Validation

  • Figma — UX wireframes, interactive prototypes, full UI system
  • Adobe Illustrator / Photoshop — icon design, custom graphics, visual elements
  • Discovery workshops — analysed PFRON regulations and mapped how different user groups communicate about them
  • Prototype testing — validated calculator usability with two target groups: HR departments and business owners, ensuring both audiences could complete calculations without assistance

Results

  • Modern DASIĘ website that presents a complex service offering in an accessible, inviting way
  • Calculators became the primary contact point — they help companies quickly decide whether to engage with DASIĘ's services, turning a compliance burden into a lead-generation tool
  • Increased brand trust — transparency and simplicity of the tools translated directly into positive perception of the services
  • Friendly UX/UI made it accessible to both HR specialists and non-technical users — no prior knowledge of PFRON required

This project was delivered on behalf of Webgravity.pl.

Project Images

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